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Three Daggers

A Beer Label with a Clear Difference

Three Daggers

When award-winning microbrewery Three Daggers wanted minimalist transparent labels to show off the quality of its bottled beers to best effect, it found the solution at specialist artisan label printer Ready, Willing & Label.

To show off its craft beers to best effect and in line with its minimalist branding style, the Three Daggers team decided on labels with a transparent background for the front of its bottles.

According to Brewing Consultant, Chris Clarke, the challenge was to find a printer who could produce the labels cost effectively in the small quantities required, and in the style he wanted.

Historically printing labels for bottling requires a large volume, but we just wanted a small print run.

Chris discovered Ready, Willing & Label and working closely with our team, Chris was able to combine a transparent label and the exact colour of the Daggers logo.

It was a challenge to match the colour we wanted, but the guys at Ready, Willing & Label worked closely with us to get the exact match. We were delighted with the results, and the bottles look really smart on the shelves.

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February 24, 2016


Bottle Labels